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TeachGrow is an online subscription platform providing students with direct access to educators and mentors to benefit their supplemental education.
- Product Type
- Students need better access to resources and guidance that encourages their creativity and critical thinking.
- Market Size & User Personas
- Primary school students between the ages of 6-12 who need supplemental education in a variety of areas.
- TeachGrow is a subscription online education platform that provides students with access to resources and guidance from a trusted network of teachers, mentors, and experts in the education industry.
- MVP Features
- User registration and on-boarding, search and browse function, access to resources and guidance from qualified educators, payment process.
- Implementation Details
- Build the platform, source educators and mentors, create content and resources, launch and promote the service.
- Value Proposition
- TeachGrow connects students with qualified educators and mentors to provide supplemental learning in several key areas of study, so they can further develop their creativity and critical thinking skills.
- Pain Points to Solve
- Provide students with access to qualified educators, limited time and resources, and a comprehensive learning environment that can help them grow.
- Sales & Marketing Channels
- Social media, email campaigns, website and digital marketing.
- Revenue Stream Sources
- Subscription fees, affiliate partnerships, and advertising.
- Cost Structures
- Subscription fees, staffing costs, platform hosting costs, marketing costs, and operational costs.
- Key Activities
- Design and development of platform, sourcing of qualified educators and mentors, marketing and advertising activities, customer acquisition and on-boarding.
- Key Resources
- Platform development and hosting, staff, IT infrastructure, operational resources, and marketing resources.
- Key Partners
- Affiliate partners, educational institutions, and experts in the education industry.
- Competition Landscape
- There are many other online learning platforms currently in the space, such as Khan Academy, Coursera, and Codecademy.
- Competition Advantage
- TeachGrow offers direct access to qualified educators and mentors in order to provide a personalized learning experience and better guidance.
- Idea Validation Steps
- Market research, user surveys, A/B testing, MVP development.
- Potential Business Challenges
- Attracting customers, scaling operations, and retaining customers.