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Vidimme: A Video Editing Tool for Influencers
Vidimme is an easy to use, affordable video editing tool for influencers, content creators and budding editors.
- Industry
- media
- Product Type
- service
- Problem
- Influencers are not able to find affordable and easy to use editing tools.
- Market Size & User Personas
- Vidimme will target influencers, video content creators and budding editors. The in-app subscription model will help target our users’ needs and create a diverse audience base.
- Solution
- Vidimme provides an easy to use video editing tool for influencers, content creators and budding editors. We provide a suite of editing tools and effects to create the perfect video.
- MVP Features
- MVP features will include basic video editing options such as trimming, cutting and blending, overlaying images and video, as well as exporting videos in HD.
- Implementation Details
- We plan to develop the application on iOS and Android platforms and leverage our existing network of influencers to promote the app.
- Value Proposition
- Vidimme provides an easy to use, affordable editing tool for influencers, content creators and budding editors. We provide users with a wide range of features and effects to craft their videos.
- Pain Points to Solve
- The main pain points that Vidimme will address are its affordability, ease of use, and the range of features it provides which are tailored to the target user's needs.
- Sales & Marketing Channels
- Vidimme will use online marketing channels such as influencer promotion and online advertisement campaigns. We will also use social media platforms to reach out to our target audience.
- Revenue Stream Sources
- Vidimme will generate revenue through subscription models and in-app purchases.
- Cost Structures
- Vidimme’s costs will mainly be spent in the development of the application, marketing and customer support.
- Key Activities
- Vidimme's key activities include development of the application, customer support, content creation and marketing.
- Key Resources
- Vidimme’s key resources will include technology such as computer hardware, software, marketing materials and personnel.
- Key Partners
- Vidimme’s key partners will include influencers, professional video editors, content creators and industry vendors.
- Competition Landscape
- Vidimme will face competition from both free and paid video editing apps such as Adobe Premiere Pro, Final Cut Pro X, and Wondershare Filmora.
- Competition Advantage
- Idea Validation Steps
- We plan to validate our idea by performing market research, conducting user interviews and surveys, and A/B testing the application.
- Potential Business Challenges
- Potential business challenges include competition, pricing and marketing the app.