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Digital Investment Planning Platform
A digital investment planning platform that provides users with reliable, automated and affordable financial advice.
- Industry
- finance
- Product Type
- digital
- Problem
- Investment planning is an intimidating and time-consuming task for most people, with a lack of access to reliable and affordable financial advice.
- Market Size & User Personas
- The global financial planning market is estimated to be worth $51.2 billion in 2020, with the majority of users falling within the 25-55 age range.
- Solution
- A digital investment planning platform that provides users with reliable, automated and affordable financial advice.
- MVP Features
- User friendly interface, automated financial advice, personalized financial plan, customer support.
- Implementation Details
- Developing the software platform, setting up technology infrastructure, acquiring customers and partners, and launching the product.
- Value Proposition
- The platform will provide users with an easy to use and intuitive user interface, access to automated financial advice and a personalized financial plan tailored to their needs.
- Pain Points to Solve
- Provide users with access to reliable and affordable financial advice, reduce the time and effort needed to create a personalized financial plan, and provide an intuitive user experience.
- Sales & Marketing Channels
- Online advertising, social media, content marketing, referral programs and partnerships with financial institutions.
- Revenue Stream Sources
- Subscription fees, partner commissions and advertising revenue.
- Cost Structures
- Labor costs, technology infrastructure and software development costs, hosting costs, marketing and advertising costs.
- Key Activities
- Software development, customer acquisition, customer service, marketing and sales.
- Key Resources
- Technology infrastructure, software development team, customer service team, and marketing and sales team.
- Key Partners
- Financial institutions, content providers, referral partners.
- Competition Landscape
- There are a number of established financial planning services, however our platform will be the first to offer automated and affordable financial advice.
- Competition Advantage
- Our platform will provide users with an easy to use and intuitive user interface, access to automated financial advice and a personalized financial plan tailored to their needs.
- Idea Validation Steps
- Conduct market research to validate the need for the product, create a prototype to test the user experience, and engage with potential customers to validate the value proposition.
- Potential Business Challenges
- Competition from established financial planning services, difficulty in acquiring customers, difficulty in scaling the business and difficulty in meeting customer expectations.