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Azmo

Industry
finance
Product Type
service
Problem
Small business owners struggle to access capital during growth periods due to high borrowing costs and inaccessibility to large, traditional banks.
Market Size & User Personas
Azmo targets small business owners with fewer than 100 employees and looks to provide an alternative to high-interest-rate loan options. We’re targeting an addressable market of 5 million small businesses in the US.
Solution
Azmo will provide an online platform, offering alternative forms of loan capital for small businesses. Azmo will use the latest technology and efficient business processes to create a simple, low-cost, customer-centric loan platform.
MVP Features
On the platform, small businesses will be able to find competitive loan options from quality lenders, compare loans via an in-depth recommendation engine, and apply for an immediate pre-approval. Azmo will also provide educational resources and customer support for loan applicants.
Implementation Details
Azmo’s web platform will be built using the latest technologies, including AngularJS, HTML5 and Node.js. The platform’s core functionality will be powered by an AWS-hosted MySQL database. The customer service team will be a combination of in-house professionals and remote customer support staff.
Value Proposition
Azmo will provide an easy-to-use loan platform that simplifies loan applications for small businesses while allowing them to compare loan products and access pre-qualified loan offers from top lenders.
Pain Points to Solve
Azmo will seek to reduce the hassles of researching, comparing and applying for multiple loan products by providing a single platform for small business owners to access loans.
Sales & Marketing Channels
Azmo will market its services using social media campaigns, digital ads, and email campaigns. Additionally, Azmo will partner with financial institutions, accounting firms, and other small business-friendly organizations to gain access to potential customers.
Revenue Stream Sources
Azmo’s revenue model is based on service fees from lenders, subscription fees from businesses that require frequent access to funding, and commission fees for each loan closed.
Cost Structures
Azmo will incur costs associated with developing its technology platform, customer service, marketing, payroll, infrastructure, and general administrative expenses.
Key Activities
Azmo’s key activities will include developing the loan platform, partnering with lenders, designing user-friendly interfaces, providing customer support, and building relationships with stakeholders.
Key Resources
Azmo’s key resources will include its technology platform, intellectual property, customer service team, and network of lenders.
Key Partners
Azmo’s key partners will include banks, financial institutions, accounting firms, and other small business-friendly organizations.
Competition Landscape
Competitors in the online small business loan market include Lending Club, OnDeck, and Kabbage.
Competition Advantage
Azmo’s advantages are its accessible platform, customer service, relationships with lenders, and educational resources for loan applicants.
Idea Validation Steps
Azmo will begin by interviewing small business owners to understand their needs and challenges. This will be followed by validating the product concept through A/B testing, customer surveys, and Usability testing.
Potential Business Challenges
Azmo’s potential business challenges include raising capital, building awareness among potential customers, developing relationships with lenders, and gaining customer trust.