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The Interactive Education Board
- Industry
- education
- Product Type
- physical
- Problem
- Lack of interactive and engaging teaching tools in classrooms.
- Market Size & User Personas
- The market size is estimated to be $30 billion in size for US elementary to highschools. User personas consist of teachers, students and school boards.
- Solution
- Our product, the Interactive Education Board, is an interactive whiteboard with built-in touchscreens, digital pens and a range of other features. It can be used to help teachers create engaging lessons, whether lectures or activities.
- MVP Features
- An interactive surface, digital pen, audio in and out capability, a range of educational apps, cloud storage, and a user interface.
- Implementation Details
- The interactive education board can be implemented through a software and hardware combination. We will need to design and manufacture the boards, develop the software, and provide installation and training services.
- Value Proposition
- We want to provide a comprehensive education tool for teachers to create engaging lessons and activities, enabling students to learn at a deeper level by providing important visual and audio input.
- Pain Points to Solve
- Lack of engaging tools in education, limited access to technology, lack of differentiated learning opportunities.
- Sales & Marketing Channels
- We will use a variety of online and offline channels such as word of mouth, influencer marketing, social media, and direct sales channels.
- Revenue Stream Sources
- Our revenue streams will come from the sale of the boards, as well as subscription fees for educational content and additional services.
- Cost Structures
- Our costs will include manufacturing, software development, sales and marketing, as well as any additional costs associated with running the business.
- Key Activities
- Design and manufacture the boards, develop the software, provide installation and training services, marketing and sales activities, customer service and support.
- Key Resources
- Human resources, financial resources, legal resources, physical resources, knowledge resources, and network resources.
- Key Partners
- Educational institutions, software developers, third-party providers, suppliers, distributors.
- Competition Landscape
- Our main competitors are large and established companies in the education technology space, such as Promethean and SMART Technologies.
- Competition Advantage
- Our product will be more affordable compared to our competitors, as well as more interactive and engaging for students.
- Idea Validation Steps
- Market research, user interviews, customer surveys, beta testing, MVP testing, and of course profitability.
- Potential Business Challenges
- The main challenge we will face is competing against established companies, as well as ensuring our product is of the highest quality.